
Discovering the EcoQuest Difference
It’s not
enough to be different.
The
difference has to matter to somebody.
article by Mitchell Tolle
“I have been in and around these kinds of
businesses for thirty years,” says Jack Wilder of Dallas, Texas. “Of
more than 1100 or so Direct Selling companies out there, this
company, EcoQuest International, is the most exciting thing I’ve
seen in a long time.”
Wilder was Vice President of Mary Kay and
worked along side the grand lady herself for many years. He also
served as VP of Shaklee and has consulted with most of the best
networking companies around the world. “The differences are clear
and the advantages EcoQuest offers to people looking to build a
successful home-based business are irrefutable,” he said.
EcoQuest International is based in
Greeneville, Tennessee. Each month thousands of visitors travel
there to learn more about this growing company that has somehow
managed to more than double in size since 9-11. The purpose of this
article is to concisely identify those unique characteristics that
have enabled EcoQuest to attract thousands of people from all walks
of life and in the process to become the only company ever to be
twice-named America’s best home-based business opportunity.
1. Leadership.
John Maxwell told us that everything rises and
falls on leadership and EcoQuest agrees. EcoQuest began and endured
because of the leadership of one bright, energetic and caring young
leader named Mike Jackson. Jackson knows what it is like to pay the
sign up fee and build a business in the field. He uses the knowledge
he gained as an independent dealer to help people succeed. “I can’t
forget the countless calls I’ve made and the thousands of meetings
I’ve conducted. Those sixteen good years as a Dealer back then have
everything to do with the way we run this company today.”
2. Product.
In business, everybody sells something. At
EcoQuest they choose products by a very rigid standard. First,
products must address a basic human need. Second, the products must
be exclusive to EcoQuest Dealers, not available for sale at every
corner store. Third, the products must have profits, not mere wages,
that are good for the dealers. And finally, products that make the
cut at EcoQuest must work as promised. Most often, products at
EcoQuest are sold on a try-it-first basis. It is a remarkable idea
that only works if the products do.
3. Financing.
If you listen to the pitch, just about
everybody with an opportunity for sale says the same thing: “If you
have money, we have your opportunity.” Here’s where Jackson and his
company are different again. At this remarkable company, if you
need financial help, they will provide it. At EcoQuest, “We have
your opportunity even if you don’t have the money!”
Sometimes the very people who need your
opportunity most are least able to afford it. Jackson established
Best Finance, Inc. a company that would help people who were looking
for a way to improve themselves and the fortunes of their families.
“We are careful when making decisions to
extend these interest free loans,” says Matt Widuta, Jackson’s Vice
President and General Manager of Best Finance, Inc. “But, we’re very
understanding, too. We often go beyond the traditional school of
credit and risk, seeking out the right formula to meet the need. If
they mean business, we help them design a simple action plan and
often say ‘yes’ when every other lender would sharply say “no.” We
convert the dream of owning a business into a reality.” More than
90% of those who need it are able to get some sort of financial help
from Best.
4. The magic mix
Part of the magic of the EcoQuest formula is
found in their one-two punch approach to building a business. “When
you start a business, you need many things, but two things you need
desperately,” Jackson says. “You need short-term cash to get you
going and prove to you that you made the right decision. Next, you
need a plan that will work for years and build a true residual
income.” The EcoQuest plan offers both.
EcoQuest products fall neatly into two
categories. On one end there are high-ticket, high-tech products
that provide dealers large, one time profit opportunities. The best
selling make up the Fresh Air Family of Products, a line of
innovative indoor air purifiers that feature technology originally
developed for NASA (Fresh Air is the exclusive Space Certified
Technology for residential air purification) and then adapted for
use in residential spaces.
On the other end of the spectrum are the
EcoQuest Consumables; Infinity2 brand nutrition, skin care, and
weight loss products. This combination of single product sales
allows dealers to earn substantial short-term incomes yet build
serious, long-term businesses.
5. Breakthrough
It’s tough to break into the world of big-time
business. Billionaires represent a pretty exclusive club and it’s
rare that they give the nod to a young upstart. On June 11th a well
known Texas billionaire, who is counted number 214 on Forbes list of
richest men in the world, will publicly give the nod to EcoQuest. He
will introduce to a worldwide audience, via webcast, a meaningful
and strategic alliance between EcoQuest International and one of his
companies, an event that is destined to create new and unequaled
opportunity for individuals everywhere.
“EcoQuest is the company to watch,” Wilder
says. “They are smart, well-funded, and have assembled a brilliant
leadership team. Recently, they’ve been making some impressive
connections in the world of science and business that are more than
interesting.”
|