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Nowhere can you breathe cleaner or fresher air... Click HERE to download this letter in WORD format to give to your customers. |
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Dear Consumers: The anti-ozone people (most recently Consumer Reports) criticize ozone from time to time. To show the fallacy of their thinking, I've chosen half a dozen very pristine places to talk about. |
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Waikiki Beach in Hawaii, one of the most famous, most visited beaches in the world. Measure the ozone at noon on a sunny day. It will be .03 or .04 part per million, sometimes higher! The air smells fantastic and is considered to be very healthful.
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Padre Island National Seashore, a 100-mile long beach and dune region near Corpus Christi, Texas. Each day’s ozone level will be determined by the brightness of that day’s sunshine. On an overcast day it might be .02 ppm. It will be .04 ppm on a clear day. |
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The viewing platform at Mount Rushmore National Monument, Rapid City, South Dakota. You guessed it—.04 ppm on a sunny day. That is considered a natural, healthy ozone level for fresh, outdoor air. |
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Glacier National Park, Montana (connects at the Montana border to Waterton Lakes National Park, Alberta, Canada. Wonderful, refreshing air every day… and what does it contain? You guessed it… .04 ppm of ozone.
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Cape Cod, Massachusetts. Here’s another fresh and wonderful place. We have a lot of beautiful places in America. All of these places have ozone-freshened air every day. |
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The Grand Canyon, Arizona—yet another example of God’s glory and nature’s perfection. |
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These places are known for fabulous vistas and clean, healthy air. The summer air in Arizona is hot and dry. Around the beaches it tends to be humid and windy. In northern Montana and southern Alberta the air is crisp. All of these fantastic places have natural O3 levels that go up in the bright daytime hours and down at night. Ozone is created by the UV component of sunlight as the sun shines through our atmosphere (21% oxygen, less than one-ten thousandth of a percent is ozone). This is basic high school science. Indoors (in the absence of sunlight) the O3 levels approach zero unless outside air is vented in through open windows or an air exchange system. A primary solution for Sick Buildings is to vent in outside air (which contains ozone in the daytime). Doesn’t that tell you loudly and clearly that ozone is okay? Our solution is to reconstitute the indoor air through electronic means—by adding low levels of ozone and high levels of ionization to the air. We call this Air Purification. The result is similar to venting in outside air (except no dust, pollution and odors!). This is totally different from filtration. Residential and business customers who use EcoQuest purifiers don't want high levels of O3. No one does. It's just a matter of making indoor air fresh like outdoor air...with a side benefit of removing odors and smoke. Even non-smokers occasionally burn food or warm up the atmosphere of their home with a fireplace and visitors sometimes come in with smoke on their clothing. One EcoQuest user says, "My neighbor and his little girls came to my door to sell me some Christmas wrapping paper. He sniffed the air and said, 'Your house smells great!' The UPS man also said my house has a great freshness to it. My carpenters and my housekeeper like my air purifiers. If I didn't have an air purifier, my house would smell like other people's houses. There would be hints of mold, food, sweat, smoke, pets, and what have you."
Will you hear some criticisms about air purifiers every now and then? Yes, you will. A magazine or newspaper will publish negative comments about ozone or you will hear something bad on TV. Various political entities, especially in California, have spoken out against ozone ( their bias comes from the famous LA area smog problem; ozone gets blamed for what is really an unburned hydrocarbon issue). So this letter was needed. Bad stories will scare some customers; but unfair remarks actually bolster the resolve of others who know the benefits they've seen in their homes. A dozen years ago the airwaves were full of stories that cell phones would cause brain cancer. That was never true either.Some EcoQuest units do not produce ozone. Others are ozone-optional. Each customer makes up his own mind based on the circumstances within his own home or building. A home with strong odors would want a little ozone because it's so highly effective for controlling odors. A home with open windows might prefer to keep the ozone control "off" or "normal." We at EcoQuest support solid science and common sense. Studies from two major universities have helped to document and quantify the benefits of our products. Good luck to all, Bob Giddens |
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Nowhere can you breathe cleaner or fresher air... ...Part 2, for Leaders HERE to download the customer's letter in WORD format. |
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Dear Leaders: EcoQuest Dealers are sometimes asked about articles and other public commentary. One quote from USA TODAY was written by Elizabeth Weise: "Popular and expensive ionizing air cleaners — a staple of late-night infomercials — could expose users to lung-damaging levels of ozone, and they do a poor job of actually cleaning the air, according to a study in the May issue of Consumer Reports." The Consumer Reports magazine of that year did not mention EcoQuest or any of our products. The bad news is that ozone was mentioned as a bad thing. Ozone has been called bad for twenty years. This has kept most companies from adding ozone to their air systems. Their failure to do this has allowed us to remain in the lead when it comes to effectiveness. Properly adjusted ozone is a wonderful features of our technology. There is no reason for concern because (a) the levels we advocate are similar to healthy outdoor air and (b) millions of people have lived with this technology for years with no problems. Article that pop up from time to time — and the commentary that follows -- cause us to lose some sales. This is the way of life and business. Every task we undertake must be accomplished in an environment of risk versus reward. It usually follows that the greater the risk, the greater the reward. We become stronger by overcoming obstacles and, in the long run, we even benefit from having our weaker clients and dealers weeded out. The Law of Survival is at play. The strong will become stronger for having struggled. More good news. We have technologies that come directly out of the Space Age (Radiant Catalytic Ionization, Photo-hydro Ionization, hydroxyl generation — all connected to UV light effects). These technologies are not being challenged, nor are they being copied at this early stage. We give our users the option to turn their ozone up, down or off. A family or business can get the cleanest, safest, and healthiest indoor air than by adding our technologies to their homes and buildings. More good news. We have peer-reviewed studies from two universities. These studies address individual issues such as mold control, bacteria kill rates, and particulate control. They also address overall indoor effectiveness. We know our technologies work because of testing, customer satisfaction and personal knowledge. Build your business. Build your career. Sincerely and enthusiastically, Bob Giddens Presidential Master Manager Satisfied user of EcoQuest air technologies! |